Is 2020 the year of the SP blazer?
Is this the year that we bring the SP blazer to life? It could be!
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Harnessing contemporary style and being a surfer are not mutually exclusive. Which is a thread that runs through the brand identity and all of our products to date. And one that is, perhaps, most applicable to our 'Navigator' blazer.
Not to mention the importance of embedding sustainability and protecting our planet into the DNA of the brand, supply chain and manufacturing process.
2020 promises to be a cool year for SP. We have lots of plans to move the dial in what is an increasingly crowded market where, in our opinion, only those brands with authenticity surrounding their purpose and identity will survive and thrive.
The SP 'Navigator' blazer has been a product that we've sampled on a number of occasions since our inception. It's just the cost of production that has stopped us from making it happen ... but this year could be the year.
Big love from all of us here at SP. X
